A new video format populates the social media of Bricocenter, the DIY specialist.
The five-episode campaign explores how behind the purchase of a product lies a desire, a new phase in one’s life, a gift, and much more, which come to life thanks to the close relationship between Customer and Bricocenter Collaborator.
Credits
Integrated Creative Director: Loris Meloni
Copywriter: Claudio Carbone & Veronica Cirella
Art and video editor: Nicolò Donzecchi
Filmmaker: Matteo Macchiavello
#spot #social #diy #ADV